SquarePants is an Emmy-nominated American animated television series and media franchise. It is one of Nickelodeon's "Nicktoons" and is the most watched show on Nickelodeon of all time. In 2007 it was named by TIME to be one of the greatest television shows of all time.
Although its original network is Nickelodeon, SpongeBob is now broadcast across the world. It was created by marine biologist and animator, Stephen Hillenburg, and is produced through his production company, United Plankton Pictures Inc. Spongebob has also appeared on sister network MTV2 for a short time in 2006. The series is set in the Pacific Ocean, in the city of Bikini Bottom and the surrounding lagoon floor. The pilot episode first aired in the United States on Nickelodeon after the Nickelodeon Kids' Choice Awards on May 1, 1999. The "official" series premiere followed on July 17, 1999 with the second episode, "Bubblestand/Ripped Pants."